Total Vehicle Sales Revenue
₹18.45 Cr
+22.4% vs last quarter
Dealership Gross Margin
₹2.18 Cr
11.8% Average Margin
Pipeline Conversion Rate
34.8%
+4.2% higher closing rate
Average Deal Ticket Size
₹28.8 Lakhs
SUV & Hybrid driven
Sales Conversion Funnel

Progression from initial customer inquiry to car delivery

1. Total Inquiries Captured1,284 Inquiries (100%)
2. Contacted & Validated898 Leads (70.0%)
3. Test Drives Completed385 Drivers (30.0%)
4. Official Quotations Sent246 Quotes (19.2%)
5. Final Closed Deliveries (Won)64 Bookings (5.0%)
Lead Source Attribution

Inquiry volume, conversion efficiency, and revenue contribution

Acquisition ChannelTotal LeadsWon DealsConversionRevenue (₹)
Showroom Walk-in420286.67%₹8.95 Cr
Meta Ads (FB/Insta)380164.21%₹4.20 Cr
Website Inquiry245114.49%₹2.85 Cr
Customer Referral11576.08%₹1.85 Cr
CarDekho / CarWale12421.61%₹0.60 Cr
Sales Executive Performance Leaderboard
Target achievements & gross bookings
Rank & RepBranchLeads AssignedTest DrivesDeals ClosedTarget AchievedTotal Sales VolumePerformance
#1Vikram
Vikram Singh
Senior Sales Consultant
Main Showroom (Delhi)31011224 Units
94%
₹7.15 CrOutstanding
#2Ananya
Ananya Roy
Automotive Advisor
South City Branch2809419 Units
88%
₹4.85 CrExceeding
#3Rohan
Rohan Mehta
Sales Executive
West Hub (Gurgaon)2407815 Units
82%
₹3.90 CrOn Track
#4Sneha
Sneha Joshi
Relationship Manager
Main Showroom (Delhi)1906212 Units
75%
₹2.55 CrSatisfactory